There are a growing number social media sites you can choose to promote your business from. So does it really make sense to join another one? When it comes to Google+, it probably does.
Google is the titan of online traffic with their search engine (which has 80 to 90% of the market share), their pay-per-click advertising platform (which brings in billions of dollars a year), and YouTube.com (the most visited video site across the globe).
It seems Google has to have their hands in every avenue of the online world and social media is no exception. They started their Google+ program in June of 2011 and it’s been growing at a pretty fast pace. So it’s worth it for you to consider using for your business.
Here are the step-by-step Google Plus tutorials:
- Is Google + Right For Your Business?
- How to Create a Google Plus Profile
- How to Set Up Google Authorship
- Create a Google Plus Business Page
In addition to the traffic you can get from using Google+ as another social media platform, their search engine already incorporates elements of Google+ into their results.
For one, you can connect your Google+ profile with the content you create and post.
You can also get followers for your Google+ profile directly from the search engine results listings which can help you amass a pretty large following pretty quickly if you’ve already got high search engine rankings. Like all the other social media platforms, you can send your followers updates on the new content you’ve created on your site, driving more traffic back to your webpages.
So it’s worth it. It may even be more worth it to jump on Google+ than most any other social media platform as we don’t know what Google has in store has in the future and they are already dominating online.
These tutorials will show you how to start a Google+ Profile (which is for you personally) along with a Google+ business page (you need the profile first in order to create a page). You’ll also learn how to tie your profile to your content by using the Google Authorship markup code.