Entries by Lisa Parmley

15 Tips on How to Find Your Niche Market

Deciding who you’re going to serve is one of the first things you need to do when starting a business. It has to happen before you build a website, select a domain name, or ever consider placing an ad. Before we get into the tips, here’s a little background on what a niche market is. […]

101 Business Success Quotes

The only thing certain about running a business is that you’re going to have up’s and down’s.  And as long as you push through those down’s you’ll keep getting to the high points. So here are 101 success quotes to help keep you pushing ahead… “I honestly think it is better to be a failure […]

15 AdWords Marketing Experts Share Their Top Strategies

Kristina Cutura Founder/SEM Consultant KristinaCutura.com, Author of Advertising on Google: The High Performance Cookbook What is your best quick implementation tip for companies and individuals trying to increase exposure and their profits through AdWords? Pick highly relevant keywords, avoiding the more general, expensive ones. This sounds counter-intuitive because most companies believe that adding a lot […]

Learn Google AdWords

Did you know that Google gets over 1 billion searches per day? Just writing out the number is mind boggling: 1,000,000,000 That’s a lot of zeros. And that’s PER DAY on the Google search engine. Those searches are actually split through SEO and the paid listings run through AdWords. If you want a piece of […]

Should You Do What You Love?

Do you really need to follow your passion to be happy and successful? I’ve spent a lot of time thinking about passion in what we do in life. And I’ve come to the conclusion that although there are a lot of success quotes on how you should ‘do what you love’ and if you ‘follow […]